I USED TO DO PAID ADS

For myself and for my customers.

When I stopped, I lost customers! 

I figured since the low price point was not a big deal, leaving a little money on the table would be ok.
   
Boy was I wrong!!

I started LOSING customers by
NOT helping them with Paid Ads (traffic). 

My customers were hiring my competition. They did what I did PLUS they did Paid Ads. And, they were slick enough to convince my customers that they could convert better than me. Boom. Stolen customer.

But the truth is, WE got our customer all the traffic, the competitor simply came in and ran brand campaigns (ads that show up when someone searches for the brand) and then showed them slick reports where they had "gotten them a bunch of leads that converted."

Ummmm, those were actual leads that would have converted anyway!
   
It was my fault though.
   
I let my competition woo away my customers using my hard work and leveraging my results.
   
I can specifically remember when I had this ah ha moment...

I lost a customer that paid me $18,000 a year all because I did not want to offer a simple, easy to add service. It was about 3 months after they hired another firm to run Google Ads for them.
   
And when the customer quit, I asked why? What they told me opened my eyes.

"Lisa, XYZ company has brought us a ton of customers in 3 months."
  
I was the one who got the traffic coming in.
I was the one that took them from zero rank to showing up everywhere for their keywords.
I was the one that created a crazy awesome site that converted.
   
But... the other company came in and "walked the ball across the goal line."
  
With a few ads and very little budget, they used a sneaky trick to show the customer "results" that they could "attribute to the paid ads." Not cool.
   
I left the door wide open... my customer asked ME to do paid ads and I said no.
  
Once the customer thought the new company had done something magical (all trickery), the new company simply said, "We can do your SEO cheaper as a package deal."
   
WTF?
   
I had SEO'd the company for 5 years. Their SEO was spot-on and the new company knew it!
  
Easy pickens. Shame on me.
   
After realizing what had happened, I started going back and looking at my lost accounts and what I saw made me sick.
  

I had lost at least 5 customers I could attribute to NOT offering paid ads. Worth over 100k a year. It was a gut wrenching realization.

Something had to change and fast...

Customer Case Study

What kind of results can I get after I take this simple training program?

Quickly setup campaigns that get high conversion rates!

Increased monthly revenue by 300%. Google Ads had a 5 ROAS with the old Shopping campaign and a 5.5 ROAS with the PMAX campaign. Meta Ads (FB/IG) had a blended ROAS of 6 leverage TOF, MOF, and BOF campaigns.